Apple‘s iPhone partnership with Google was extended beyond maps Wednesday and into video, one of the big-screened telephone’s most promising functions. When the iPhone launches on June 29, it will feature a built-in player for Google’s YouTube videos.
A YouTube button on the phone’s home screen will enable wireless streaming of an initial 10,000 videos, recorded in a special battery-reserving format. iPhone owners can use WiFi connections to watch clips, or they can attempt to rely on AT&T‘s (nyse: T – news – people ) less than speedy EDGE data connection.
The iPhone-YouTube deal emphasizes the end of an exclusive partnership YouTube made in November 2006 with Verizon (nyse: VZ – news – people ) to share videos with that company’s customers. On Sunday, YouTube launched a limited mobile site accessible by anyone. (See: “Not Quite YouTube To Go.” )
On May 30, Apple (nasdaq: AAPL – news – people ) announced a deal with Google (nasdaq: GOOG – news – people ) to bring YouTube content to its Apple set-top television box. That deal, in addition to the inclusion of Google’s mobile maps and YouTube software on the iPhone, show the two companies are eager to partner up. (See: “Brought to You By Goopple.”)
“Now users can enjoy YouTube wherever they are,” said Apple Chief Executive Steve Jobs. “On their iPhone, on their Mac or on a widescreen TV in their living room with Apple TV.”
The iPhone’s YouTube program was built by Apple, not Google, signifying the company’s intentions to limit access to the phone’s operating system. At the company’s Worldwide Developers’ Conference earlier this month, Apple told developers they’d be allowed to develop applications for the iPhone that ran inside a Web browser, rather than on the phone itself.